The Rare Honey Company, Singapore (2019)
Carefully sourced by a small family-owned beekeeping company from the remote ancient coastal forests of South Western Australia, The Rare Honey Company was born to reflect the rarity and pureness of the honey, cold filtered and bottled straight from the beehives. The brand identity is inspired by the beauty and characteristics of vintage storybooks, from the logotype to the packaging of limited edition gift boxes. Intricate botanical drawings by a local illustrator were created to highlight the rarity of Jarrah trees. Information about the benefits of this product are crafted and presented to instill a sense of premium brand quality.
* Photos from The Rare Honey Company