Hublot Pop-Up Store, Singapore (2012)
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Taking advantage of the majestic void space in Paragon Shopping Mall Singapore, the installation, which spans across two floors, sweeps impressively across the area, inviting a sense of excitement and wonder.
Tens of thousands of “black gems” rain down from above, resonating with the momentary quality of a pop-up store – an ephemeral, fleeting point in time, caught in a still image.
Illustrating the legacy of the Hublot brand and its innovations, the installation seeks to recreate its notable paradoxical philosophy with an illusory space; magically solid yet porous and structurally monumental yet light.
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