Hotel Jen, Qianhai (2023)
Set in the new Central Business District of Qianhai, next in line as the Financial Centre of Shenzhen, JEN Qianhai is set to capture the hearts of the New-Asia Pace Setters. Designed with the concept of a catalyst for local immersion, global connections, and cross-cultural collaboration. JEN is a brand born out of Asia with a global outlook, where lines are blurred between work and play. This is the perfect setting for travelers and the local community to thrive and connect. Inspired by the fast-transforming city, the space celebrates transformation and digitization through the lens of modern aesthetics and functionality. The concept is executed with measured subtlety to strike a balance of a vibrant yet sophisticated brand personality that is true to the DNA of JEN.