Works >
Interior
Branding

The Warehouse Hotel

Lobby of The Warehouse Hotel

Client

I Hotel

Location

Havelock Road, Singapore

Year

2016
Intro
The Warehouse Hotel, a 37-room boutique hotel rich with heritage, is the first hotel in Singapore to be housed in a restored ‘godown’. In its design concept, we revisited Singapore’s forgotten history, marrying the historical industrial touches with modern luxurious design finishes.
Facade of The Warehouse Hotel

Marrying the historical industrial touches with modern luxurious design finishes.

The approach

Asylum’s approach to design is finding relevance and context within the parameters of each project. Our design ethos is centered on breaking new grounds and pushing the boundaries of creativity in its category.

The focus

The focus was set to preserve the history past and rich heritage of the building. While keeping the integrity of the architecture, we worked on creating a new language that will propel the hotel into the future as an exemplary hotel in the modern luxurious category. Having worked on the project from the start, it allowed us to design the brand’s identity and collateral rollout closely with its interior space.

Social spaces were carved out within the hotel, while aiming to contextualize it. Meanwhile, the utilitarian industrial touch of the hotel is being appropriated for a modern luxury hotel. We managed to successfully juxtapose two contrasting languages of historical industrial and modern luxury.

The design

The design began with an exploration of the building’s history and heritage, allowing its past to shape the narrative of the hotel.

In the lobby, original brick walls and the dramatic double-volume space were preserved, while raw architectural elements, tropical planting and custom pulley lights reference the building’s industrial past. Natural light transforms the character of the space throughout the day, creating a distinctly different atmosphere
after dark.

Upstairs, the original pitched roofs and exposed trusses are celebrated, giving rise to guestrooms of varying layouts and individual character. Raw materials such as concrete and Corten steel reinforce the industrial language, balanced by thoughtful details designed for the well-travelled guest.

Throughout the hotel, collaborations with local designers, artists and craftsmen bring a contemporary Singapore perspective to its heritage, from bespoke textiles to porcelain ware.

Awards

• Best of the Best — Perspective Awards 

• Grand Award — Design for Asia 

• Hotel of the Year (People’s choice) — Frame 

• Best Lobby, Best Rooms, Best Urban Renewal and Hotel of the Year — Ahead

• Design of the Year — President’s Design Award 

• Top 10 best design hotels of the world — The Guardian

Lobby of The Warehouse Hotel
Reception of The Warehouse Hotel
Entrance of PO Restaurant
The Warehouse Hotel - River View Suite
The Warehouse Hotel - River View Suite Bathroom
The Warehouse Hotel - Warehouse Loft_Skylight
Paper bag with secondary logo